Posts tagged “The Firefly Difference”


This is not business as usual

This Wauwatosa real estate spring market is proving to top all previous markets.  We are seeing dozens of buyers wanting to see the same property within the first 24 hours of list. If you are wanting to capitalize on your largest investment – sell when the market is on fire.  This is now.  Sell with […]


How to Choose a Great Listing Agent

  • January 15th, 2018
  • by Colleen Sprague
  • 1 Comment

There are a lot of Real Estate Agents.  Some are smart, driven, efficient and honest, and some are not. Choosing a great listing agent is the first step in the process of selling your home. This person should be a trusted advisor, giving you valuable information long before the sign is placed in the front yard. […]


Values AND Value

Values are defined as a person’s principles or standard of behavior.  In a service industry, such as real estate, this would be the agents’/brokers’ integrity and standard of ethics. In fact, did you know that there is actually a ‘Realtor Code of Ethics?’ The Code ensures that consumers are served by requiring Realtors to cooperate with each […]


Com-mu-ni-ty – (noun)

Com-mu-ni-ty – (noun)  1.     A group of people living in the same place or having a particular characteristic in common. 2.     A feeling of fellowship with others, as a result of sharing common attitudes, interests and goals.   At Firefly, we are forever grateful to be a part of the Wauwatosa community. Above all, Wauwatosans […]


Why Stage Your Home?

Our digital age of information gives us an inside look at a wide variety of homes. Thanks to resources such as HGTV, Pinterest and Houzz, the bar has been raised as to what buyers expect to see when they look at property photos or walk into a home. Home staging is a completely different process than home decorating. […]


Timing Matters

When is the best time to sell your home? There are a multitude of factors that figure into this decision, whether it’s a job transfer, family changes, downsizing or expansion.  No matter what the reason, be sure to seek an expert’s opinion on the best timing for your area, given your target date. But, if you want to choose when to sell […]